The holiday season has become an unbridled online spending extravaganza, and threat actors have taken notice. For shoppers, what starts out as an attempt to fulfill their holiday shopping checklist for pennies on the dollar can turn into a financial nightmare. For brands, what begins as an event that significantly boosts sales can turn into a security fiasco that erodes the trust between them and their customers and prospects.
Cyber Monday 2017 was the largest online shopping day in history and was mobile’s first $2B day. In 2018, consumers are poised to spend $23.4 billion online during this year’s Thanksgiving holiday weekend, up 19.4% from the same period in 2017. Cyber Monday will again be the biggest online shopping day in history, with $7.8 billion in e-commerce sales.