There’s a stunning lack of consumer trust in the ability of private and public sector organizations to protect their data, as well as sharply conflicting views between businesses and consumers regarding transparency in data collection and use, a Privitar research reveals.

In the 2019 Privitar Privacy Pulse, released at the International Association of Privacy Professionals Global Summit, not a single industry among those included in the research – Healthcare, Utilities, Finance, Retail, Government, Telecoms and Social Media – earned even a 50% rating for data-protection trustworthiness. Healthcare (47%) ranked highest in trustworthiness and Social Media (21%) ranked lowest.