A few years ago, many deception technology companies were in the process of adding advanced features like cloud integration, artificial intelligence (AI) and automation to their platforms to combat increasingly advanced threats. The upgraded defenses were necessary because skilled attackers were starting to unmask and circumvent classic deception tricks like dropping breadcrumbs pointing at fictitious, static assets. Today, deception technology again has the upper hand and can deploy a labyrinth of realistic looking but fake assets that act very much like the real thing.