As consumers’ concerns about their digital privacy continue to grow and who is responsible for guarding it remains unclear, new research conducted by Ponemon Institute reveals a lack of empowerment consumers feel when it comes to their data privacy.

Address privacy risks

The research points to a privacy gap between the consumer data protection individuals want and what industry and regulators provide. While the majority of consumers want their data protected, they’re still waiting on — or expecting – the federal government or industries to provide this protection.