Woburn, MA – June 9, 2017 – Kaspersky Lab North America announced today the appointments of Todd Helmbrecht as senior vice president of marketing and Brian Anderson as vice president of online sales. The executives join the company’s North America leadership team and report to Alexander Moiseev, chief sales officer, Kaspersky Lab.
“Given their successful track records and decades of experience, Todd and Brian are invaluable additions to the Kaspersky Lab North America business and leadership team,” said Alexander Moiseev, chief sales officer, Kaspersky Lab. “We’re seeing continuous growth in the region, and with these appointments, we are expecting even stronger results in North America for the remainder of 2017.”
As senior vice president of marketing, Todd is responsible for increasing the company’s market share, along with driving growth strategies for new and existing customers. He most recently served as vice president of marketing for VXi Corporation, a leading headset manufacturer. Prior to this role, Todd was the director of channel marketing at Covidien, and he spent 15 years in various marketing roles at Bose Corporation.
Brian’s responsibilities as vice president of online sales include leading e-commerce initiatives and setting sales strategies to maximize online marketing opportunities within North America. Brian joins Kaspersky Lab from Avid Technology, where he served as vice president of digital strategy and innovation, leading the company’s e-commerce operation to deliver 50 percent revenue growth over the past year. He also held leadership roles at Progress Software, Philips Electronics and ISOBAR, a global digital agency.