In 2018, when businesses were preparing for the European Union’s General Data Privacy Regulation (GDPR), California quietly and quickly passed its own legislation: the California Consumer Privacy Act (CCPA). This regulation, with its emphasis on consumer privacy rights, has an interesting history of grassroots consumer advocacy coupled with swift legislative action provoked by the fear…

Employees in the UK expressed greater understanding of privacy laws, and better training opportunities, than those in the U.S., the ObserveIT survey reveals. The survey polled 1,000 full-time employees in the United States and United Kingdom to determine their understanding of their organizations’ current privacy regulations. New policies and regulations dictating organizations’ handling of sensitive…

How many adults trust companies with their personal data?

More than one third (36%) of adults aged 16–75 trust companies and organizations with their personal data more since GDPR came into effect one year ago, according to TrustArc. There are positive sentiments toward enforcement activity, and half (47%) of respondents have exercised some of their GDPR privacy rights. 57% of respondents are also more…

GDPR and the Cloud

New protections for consumers, such as the EU’s General Data Protection Regulation (GDPR)— which is celebrating its first anniversary, and the new California Consumer Privacy Act (CCPA), provide consumers with added protections to ensure their privacy and prevent issues related to data theft or misuse. They do this by defining what is meant by personally…

GDPR Drives Changes, but Privacy by Design Proves Elusive

In the year since it went into effect, the European Union’s General Data Protection Regulation (GDPR) has heightened awareness of data privacy issues and driven some important changes in how US companies handle consumer data. However, most organizations appear to be a long way off from implementing GDPR’s core requirement for a privacy-by-design model for…

Three ways GDPR benefits US companies

It’s hard to believe we’ve almost reached the one-year anniversary of the date the General Data Protection Regulation (GDPR) went into effect. Leading up to that May 25, 2018 date, news headlines were dominated by fear, uncertainty and doubt over whether organizations would successfully comply in time. Over the past year, we saw an endless…

How much does the average employee know about data privacy?

With the impacts and repercussions of the looming California Consumer Privacy Act (CCPA) on the minds of many privacy professionals, new research from MediaPRO shows more work is needed to train U.S. employees of this first-of-its-kind privacy regulation. MediaPRO’s 2019 Eye on Privacy Report reveals 46 percent of U.S. employees have never heard of CCPA,…